CONNECTING
With individuals who would not otherwise encounter a Biblical message of Jesus Christ. A high percentage of those deciding to become followers of Christ through the efforts of students and staff in Chi Alpha have had no previous exposure to the Gospel of Jesus or a Christian church.

IMPACTING
Our world's most influential institution, the college and university campus. The social, scientific, and spiritual theories of today's campuses will become the accepted norm for tomorrow's family, education, businesses, arts, entertainment. What America is and what it will become is directly related to what happens on its university campuses. As a nation's campuses go, so goes the future of the nation.

PROTECTING
The investment that the Church has made in our youth. An education at a Bible or Christian College is a great choice for many students. However, a significantly higher number of Christian youth will attend a secular college or university. The Church invests too much time, money and prayer in its youth to not protect and empower that investment during the critical transitions from home to campus and the campus to the marketplace.

REACHING
The thousands of international students studying in the United States. Historically, we see an increase in the blessing of God when we focus on reaching the peoples of the world. George Barna says international student ministry is an "opportunity of a lifetime." International students speak English, want to make American friends, and want to learn about our culture and our religion. These students are at our doorstep.